Stoggles
Protection with a point of view.
I designed campaign and email creative for Stoggles, bringing the protective-eyewear brand into paid social, email, and website acquisition. I also contributed to the existing design system used by the team.
- My role
- Campaign and email design; contribution to an existing system
- Context
- MuteSix · Consumer eyewear
A connected acquisition journey
The signup experience connects the website to email. The popup designs use product photography, clear offers, and a focused form to introduce the brand before the next message arrives.
Carry the brand into the inbox
Email gives the product story room to develop through imagery, typography, and a clear next action. These designs extend the campaign language while adapting the hierarchy to a longer, scrollable format.
Make the product the visual anchor
Paid social puts the eyewear and its styling at the center of the message. Color, portraiture, and concise copy create a recognizable family across formats.
Adapt across placements
The same brand language carries into vertical, square, and display-ad formats. Each placement gives the product and message a different amount of space.
Credits
Agency: MuteSix. Paid Social Campaign Manager: Sam Curtin. Email Campaign Manager: Nicole Wolosker. Art Director: Mauro Hernandez. The design system was established before my contribution.
KEEP EXPLORING
